New Roseville event center to host Stock Market Challenge – Press Tribune Newspaper

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On April 27, more than 160 students from local high schools will gather at the new Falls Event Center in Roseville for a taste of the fast-paced, high-stakes equities market during an inaugural “Stock Market Challenge” event, hosted by Junior Achievement of Sacramento and U.S. Bank.

According to its own news release, Junior Achievement USA is the world’s largest organization dedicated to giving young people the knowledge and skills they need to own their economic success, plan for their future, and make smart academic and economic choices.

Using state-of-the-art wireless technology in a realistic trading environment, teams will be given $1,000,000 to buy and sell fictitious companies’ shares, aiming to build the highest value portfolio by the end of the trading period. Teams of four to six compete on a simulated stock trading floor for 60 trading days, with a new trading day beginning every 80 seconds. They will buy and sell stocks as they rise and fall, and at the end of day 60, the team with the highest portfolio will be declared the winner.

The purpose of Stock Market Challenge is to raise money for financial literacy programs in high schools. High school teams will compete in the morning program, and an evening sponsor event will assemble professionals throughout Sacramento for networking, refreshments and friendly investment competition while supporting financial education.

The event will be emceed by JA alumnus Kelly Brothers, a financial advisor at Genovese Burford & Brothers and a voice on KCRA News and KFBK Radio for all things financial.

“This year’s Stock Market Challenge will bring JA students from across the Sacramento region to the new Falls Event Center in Roseville to put their classroom training into action and experience the thrill of the trading floor by competing against other students to amass the largest portfolio,” said Susan Nelson, president of Junior Achievement of Sacramento.

According to a news release from Junior Achievement of Sacramento, 100 percent of the event’s proceeds will support financial education to youth in the community.

Some sponsorships are still available.

To participate or find more information, visit